Are you navigating the small business landscape or wandering it?
Do You struggle to find people who want what you sell at your business?
People who become…
Who turn into customers,
And stay with you as valueable clients!
This site just might be what you’ve been looking for
it is true of many small business owners, that finding buyers, who become customers, who then go on to become valued clients is among the most difficult work they find themselves engaged in, and it does not have to be that way.
Too often they are too busy to stop and get a handle on this problem. They have deadlines, bills, expenses to meet and a mountain of things to get done. Finding the buyers, customers and clients who can help them seems to disappear in the fog of all the other stuff that clouds the day.
Too often they don’t know what it is that they are looking for in their business to change it into the successful enterprise they imagined.
The Purpose of this website
We deliver results that stop the wandering and bring a way to navigate the landscape and find those customers.
My Marketing Compass
My Marketing Compass delivers to the average Jack and Jill upon the landscape a system that ends the wandering, stops the guessing and opens the path to a way forward in building a business. In these times that is all we want, isn’t it?
Answers after years of looking
After years of trying to figure out the issues that stopped me, and probably you too, I came to learn the answers. It isn’t that surprising when they are seen. What is surprising is how often they are right there in front of us and we don’t see them.
These answers are not some secret that cost a load of money, or have been hidden until now, and are the exclusive property of elite marketers of this age. These answers are there for to see; but that’s the problem. We don’t see what is in front of us.
Information that is old and wise
The information is old and wise and open for all of us. Putting it into a fashion that you can readily use now isn’t. Knowing how to use what is there, once you see it, takes a specific and purposeful path. There are no secrets! There are insights that have been overlooked, that is what gets passed off as the big secret, and it isn’t.
The open secret is…
You apply and work a specific process and results come with that effort. Most ‘experts and guru’s have quick and easy. It is a delusion based upon a want to do things quickly and without the real work of a business. There is no easy. There is only process based upon leverage and insight regarding your customers.
Anything else is wandering.
The quick and slick squeeze page artists abound with their compelling copywriting skills, pricing and marketing know how. But, they often only sell a piece of the needed whole. I’ve bought and paid for some of these pieces, maybe you have too; and maybe you like me were sorely disappointed in the return for what you paid.
What we would like you to do next!
Read my blog, and examine some of the posts.
If they ring true in your eyes, then and only then take the next step and sign up for the Weekly Navigator news.
Signup for the Navigator News Articles.
In this weekly email you will get Insights on how to leverage your time, understand the landscape, work with the emotions of buyers and learn about structure, strategy and tactics that are proven to help you build a business.
The newsletter will cover a lot of topics and provide a lot of information.
I intend to bring my best to you each week in order to earn your trust and business in the future.
Some final thoughts to hopefully begin our going on with you…
If you have tried a lot of ways, ways that promised and didn’t deliver, and yet you still are looking at how to find and keep customers; then I might just be the place for you to start.
My quest has a slogan.
It is something I strive to achieve every day. It is the basic thought of my dealings with everyone, everyday.
Keep things Simple, Likeable and Obvious.
Navigator of the small business landscape.